THE huge demand for avocados’ in the European Union (EU) market, which increased by 45 percent from US$760 million in 2011 to US$1,1 billion in 2014, presents an opportunity for Zimbabwean companies within the Fresh Fruit sector, ZimTrade has said.
The EU market accounts for a third of global imports of avocados, a market Zimbabwe is yet to fully explore. Currently, Peru accounts for 30 percent of Europe’s annual avocado imports.
View online : Market for avocado in the EU soars
